Google Reviews are visible across the entire Google network, whether a consumer or business traveler is searching for a hotel from their desktop, tablet or mobile device. With recent enhancements in the hotel vertical, Google now offers hotels the possibility to increase review volume on their network.
ReviewPro has partnered with Google to allow clients who use its Guest Survey Solution to add the Google Review Collection Widget to their internal survey. By implementing this widget, hotels can push reviews directly to Google, building their review volume and boosting their presence on the search giant.
Given that the average person searches up to 38 websites before making a hotel reservation (including OTAs, review and meta search sites, etc.), it is critical for all hotels to have the highest possible review volume across the most relevant sites. It is important for individual properties and brands to not only focus on their presence in Google but also to prioritize making the internal improvements necessary to drive positive reviews both to Google and the more than 163 channels that influence travelers decision-making.
ReviewPro is the leader in Guest Satisfaction Improvement, offering a suite of cloud-based solutions including Online Reputation Management (ORM) and the Guest Survey Solution (GSS). We empower our clients to obtain a deeper understanding of reputation performance and to assess and respond to operational/service strengths and weaknesses. Together with the Google Review Collection Widget, ReviewPro clients will benefit from actionable insight to increase guest satisfaction, rankings on Google and ultimately revenue.